ABOUT
ADMERICA! connects all aspects of the advertising industry. Influential agencies, clients, media companies, suppliers, and colleges from across the country will address how to thrive in a recovering economy and how the changing culture of business and consumers is impacting our industry.
This year’s conference will be held at the Hilton Austin hotel.
ADMERICA! 2012 explores The Golden Age of Everything. Topics will include music, creative, social media, online deals, mobile, TV, digital, movies, gaming, sports, apps, and more!
NEWS
May 16th: Early Bird Pricing ends TODAY!
Hotel room discounts extended through May 6th
Early Bird prices extended through May 16th
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Sponsorship Opportunities
About the AAF
The American Advertising Federation (AAF), acts as the Unifying Voice for Advertising. To learn more visit aaf.org.
About Austin Ad Fed
The Austin Advertising Federation is the hub for talented people who care deeply about their community and the ad industry that helps support it. To learn more, visit austinadfed.com.
About AD2ATX
An affiliate of the Austin Ad Fed and AAF, AD2ATX is a community of advertising professionals, students, and enthusiasts ages 32 and under looking to progress their careers, share their knowledge, and have a damn good time. To learn more, visit ad2atx.com.
Speakers | Keynote Sessions | Advertising Forums | NSAC
KEYNOTES
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THE GOLDEN AGE OF COMMERCIALS
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Featuring Rhett & Link of IFC’s “Commercial Kings”
A conversation with Kathryn Friedrich of YouTube |
MONDAY | 12:45 PM – 2:45 PM
Rhett & Link are a comedy duo best known for their online music videos, non-scripted reality videos, and sketches, which have been viewed more than 90 million times. Self-proclaimed “Internetainers,” their commercials have been featured on CNN, BBC, NPR, TV Guide, E! News, TMZ, The Jay Leno Show, Lopez Tonight, Last Call with Carson Daly, and Ellen. They also gained the attention of the mainstream advertising community for their web series, I Love Local Commercials, which was featured in Ad Age and Ad Week. Check out their videos on YouTube: http://www.youtube.com/RhettandLink |
THE GOLDEN AGE OF CROSSCULTURALISM
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TUESDAY | 12:45 PM – 2:45 PM
Creating a more diverse and inclusive workforce has been a business imperative for the ad business for years, with progress being made in fits and starts. Join several industry leaders as they discuss mounting a movement to affect real change when it comes to transforming the ad industry’s ranks to reflect an increasingly diverse population, where Caucasians are projected to become a minority by 2035. Panelists will share their personal challenges and successes as members of either the Hispanic, Asian, African-American or LGBT communities. |
PANELISTS:
Laurence Boschetto, President & CEO, Draftfcb
Esther Terrell Franklin, EVP Head of SMG Americas Experience Strategy, Starcom MediaVest Group
Aldo Quevedo, President & Chief Creative Officer, Dieste-Dallas
Pawan Mehra, Executive Vice President, Ameredia, Inc.
ADVERTISING FORUMS
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MONDAY | 8:45 AM – 9:45 AM
Russell Wallach, President, Live Nation
Myk Willis, CEO, Myxer
Jon Mitchell, VP, Head of Advertising Sales and Strategy, Spotify
Heidi Browning, SVP Sales & Marketing, Pandora
David Hampe, Co-Founder & COO, Cool Music Network / THECOOLTV
MONDAY | 8:45 AM – 9:45 AM
Daryl Evans, Vice President, Consumer Advertising and Marcom, AT&T
John Arrow, CEO, Mutual Mobile
Matthew Perry, CMO, Mobients
Todd Drake, Vice President, Technology, Organic
by Advertising Hall of Achievement Inductees
MONDAY | 10:00 AM – 11:00 AM
Wally Snyder, IAE Executive Director, AAF Board Member and President Emeritus
Linda Thomas Brooks, The Martin Agency
Rich Stoddart, President & CEO, Leo Burnett North America
John Osborn, President & CEO, BBDO New York
Tiffany R. Warren, Chief Diversity Officer, Omnicom Group
THE GOLDEN AGE OF LIVE EVENTS
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MONDAY | 10:00 AM – 11:00 AM
Maureen Morrison, Reporter, Advertising Age
Duff Stewart, CEO, GSD&M
Brand Representative – TBA
THE GOLDEN AGE OF CREATIVE
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MONDAY | 11:15 AM – 12:15 PM
Steve Lance, Partner, PS Insights
Elias Weinstock, Chief Creative Officer, Casanova Pendrill
Renata Florio, Chief Creative Officer, Wing
Vida Cornelius, Chief Creative Officer, Globalhue
Ryan Berman, Founder & CCO, i.d.e.a
THE GOLDEN AGE OF TELEVISION
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MONDAY | 11:15 AM – 12:15 PM
Jon Sayer, VP Sales, Comcast Media 360
Luis De La Parra, SVP Partnership Marketing Group, Univision
Michael Mathieu, CEO, Affine
Marla Kaplowitz, CEO, MEC North America
Adam Gerber, Vice President Sales Development and Marketing, ABC Television Networks
THE GOLDEN AGE OF SOCIAL MEDIA
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MONDAY | 3:00 PM – 4:00 PM
Murray Gaylord, CEO, TraDigital Marketing101
Erich Marx, Director of Social Media & Interactive Marketing, Nissan
Peter Vogel, Co-founder, Sales and Business Development, Plink
Steve Goldner, Senior Director of Social Media, MediaWhiz
Neal Patel, Advertising Attorney, Frost Brown Todd LLC
SPEED NETWORKING WITH INDUSTRY EXPERTS
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TUESDAY | 9:30 AM – 10:45 AM
Rhett McLaughlin & Neal Link, Comedians & Content Creators,
Rhett & Link Commercial Kings
Vida Cornelius, Chief Creative Officer, Globalhue
Richard Jones, Director Digital Sales, Dallas Morning News
Jason Dailey, Director, Bing Evangelism, Microsoft
Lisa Colantuono, Co-Partner, AAR Partners; Co-Founder, Access Confidential
Karen List, Director, Agency Relations, The New York Times
Frank Wall, Vice President and Publisher, Sports Illustrated
Sean Hanrahan, Senior Vice President, Marketing Solutions, ESPN Customer Marketing and Sales
Jon Sayer, Vice President, Comcast Media 360
Ryan Berman, Founder & CCO, i.d.e.a
Michael Matthieu, CEO, Affine
Murray Gaylord, CEO, TraDigital Marketing101
Steve Pacheco, Director of Advertising, FedEx
Steve Goldner, Senior Director of Social Media, MediaWhiz
Peter Vogel, Co-founder, Sales and Business Development, Plink
Soowan Scheuermann, Metro Market Manager, The Creative Group
Esther Terrell Franklin, EVP Head of SMG Americas Experience Strategy, Starcom MediaVest Group
Pawan Mehra, Executive Vice President, Ameredia, Inc.
Michael Mathieu, CEO, Affine
Neal Patel, Advertising Attorney, Frost Brown Todd LLC
Shane Santiago, President & Chief Creative Officer, SBS Studios
Aldo Quevedo, President & Chief Creative Officer, Dieste-Dallas
THE GOLDEN AGE OF DIGITAL
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TUESDAY | 11:15 AM – 12:15 AM
Shane Santiago, President & Chief Creative Officer, SBS Studios
Allison Kent-Smith, Director of Digital Development, Goodby Silverstein & Partners
Jason Dailey, Director, Bing Evangelism, Microsoft
Eric Johnson, Founder & President, Ignited
Chris Hayes, Global Managing Partner, Y&R
TUESDAY | 11:15 AM – 12:15 AM
Bryan Duffy, EVP Sales & Marketing, MKTG INC
Sean Hanrahan, Senior Vice President, Marketing Solutions, ESPN Customer Marketing and Sales
Frank Wall, Vice President and Publisher, Sports Illustrated
Ryan Berman, Founder & CCO, i.d.e.a
NSAC
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SPONSORED BY NISSAN
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| The AAF is divided into 15 districts, each containing one to five states. Each district holds a competition in April. The winning team in each district and one wild card team then advances to compete on the national level at the AAF National Conference in June.
Judging is conducted by professionals in the communications industry. Judges at the national level are selected from the client and their advertising agencies. Year after year, some districts will have as many as 22 teams competing. More than 150 colleges and universities take on the NSAC challenge each year on a national level.
The competition is governed by the AAF Education Services department and the AAF Academic Division, a group of advertising educators and practitioners from across the country, who oversee the policies and procedures of the competitions. These members ensure that there is a level playing field and that the competition demonstrates the highest academic and professional standards.
Full NSAC Schedule click here!
Registration: Saturday 2:00 PM – 2:45 PM (6th Floor)
Orientation: Saturday 3:00 PM – 4:30 PM (Salon C)
Rehearsal: Saturday 5:00 PM – 8:15 PM (Salon B or Salon C)
Review: Monday 3:00 PM – 4:00 PM (Salon C) |
2012 District Winners:
| District 1: |
Johnson & Wales University-Providence |
| District 2: |
Penn State University
Syracuse University |
| District 3: |
University of Virginia |
| District 4: |
University of Miami |
| District 5: |
Ohio University |
| District 6: |
Butler University
Grand Valley State University |
| District 7: |
University of Alabama |
| District 8: |
Minnesota State University-Moorhead |
| District 9: |
University of Nebraska-Lincoln |
| District 10: |
Texas A&M University-College Station
Texas Christian University |
| District 11: |
Portland State University |
| District 12: |
Southwest University of Visual Arts-Albuquerque |
| District 13: |
Hawaii Pacific University |
| District 14: |
University of California-Berkeley |
| District 15: |
University of California, Los Angeles |
| Wildcard: |
West Texas A&M University |
Photos from the 2011 NSAC:
SHOW OFF YOUR BUSINESS!
Ad Expo 2012 | June 3-4
Held in conjunction with ADMERICA!, Ad Expo 2012 allows you to showcase your products and services to a national audience of advertising industry decision makers. Almost half of the conference attendee base is composed of top management and marketing/communications directors and managers.
Reserve your booth by April 30, 2012 and take advantage of the 40% early bird discount!
Download the Ad Expo 2012 Kit
View 2010 & 2011 Exhibitors
If you have any questions please contact Karen Cohn at (202) 898-0089 or kcohn@aaf.org.
“This national conference is attended and supported by mid-to-large size independently owned creative businesses PLUS very high profile corporations with in-house creative departments and can help raise awareness among the decision makers attending. In past conferences, I’ve met and maintained business relationships with business owners, corporate department heads, and agency managers — all great people! And they’re involved in the American Ad Federation, Ad Clubs, graphic design institutes and other industry organizations.”
Mary Peczeli
VP Sales, Clients & Profits Worldwide
Photos from Ad Expo 2011:
Hotel Information
The Hilton Austin Hotel
500 East 4th Street
Austin, Texas
USA 78701
Tel: +1-512-482-8000
Directions
The Hilton Austin hotel is located in downtown Austin, Texas, and is the only hotel located adjacent to the Austin Convention Center. The Hilton Austin features The Tower Health Club & Spa, and is only one block from Austin’s famous Sixth Street nightlife and a short stroll to the entertainment, shopping and dining in the Warehouse Entertainment District and 2nd Street District. Our Austin, TX hotel’s downtown location is also convenient to many attractions such as the Capitol Building, Bob Bullock Texas Historical Museum and the LBJ Presidential Library. We are only seven miles from Austin Bergstrom International Airport.
Special discounted room rates are available through May 1. If you are planning to reserve a room between the dates of June 1 and June 6, 2012, visit the Hilton Austin reservation page dedicated to ADMERICA! 2012. For room reservations outside these dates please call the hotel directly at 512-482-8000.
Be sure to mention the ADMERICA! 2102 Group Code: ADF.
Things To Do
Austin-Live Music Capital of the World! Check out all of the exciting things that Austin has to offer. Visit austintexas.org.
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AFTER PARTIES, NETWORKING AND MORE!
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JUST ANNOUNCED!
AUSTIN ROCKS ADMERICA!
ADMERICA! Austin style.
You don’t come to Austin for a conference; you come to Austin for an experience.
Case in point: The Austin Ad Fed invites you to cut a rug, grab some grub and enjoy some adult beverages with ad pros from across the nation at one of our famed Sixth Street’s newest venues.
SUNDAY JUNE 3RD (7:30 pm ‘til…whenever- it’s Sixth Street)
Austin Rocks ADMERICA! flyer
